Why do Start Ups and Small Business Need SEO?

Start Ups and Small Business Owners should be on the front lines of SEO marketing, and instead often pay no attention whatsoever. Here are seven ways to benefit from or reasons that Start Ups and Small Business need to get into SEO quickly: Tweet // 1.  Directory Listings:    Legitimate and productive way to get quality relevant backlinks for Small ...

Free Speech or Politically Correct? You Decide

Listening to the news, I heard a reporter say that in order to gain wider support among Republicans, anyone (presumably Cruz) would have to “… renounce Trump’s language and strong words…”  It would appear that the mainstream press is still convinced it can win the war of words by finding a “suitable” candidate ...

Using another Journalist to Validate Your Spin

As we delve deeper into “Crafted Narrative” as fiction, we want to use a textbook example of how a Journalist can use another Journalist to validate their fiction, and thereby propel an entity to take action.  In this example, either the Journalist changed his story, or the person he quoted changed his story, but in either case, the journalist ...

Millennials are Actually Conservatives

There is an assumption by pollsters and observers that Millennials are Liberal,  Democrats or outright Leftists when in fact, the opposite is true.  There are many assumptions about this  24-35 year age group, closely identified as the generation that lives in its parent’s basement.  Of course this stereotype, like most assumptions, is not ...

Crafting Your Narrative

Crafting Narratives is as old as time itself, humanity’s  written history is nothing more than the victor’s storytelling.  Surviving Kings and Conquerors left posterity press releases. TV News or Political soundbytes are NOT real.  They are not actual events, but staged affairs.  Principle actors, producers and advertisers slave over ...

Cultural Differences

Cultural Differences and the GOP   Excerpt:  “When we explore and participate in other cultures  these groups accept all of us for who we are, for the character and integrity which we display to them.”   In a newsclip recently, President Obama said, “We’ve all fought this fight together, no matter what our background, ...

Is Your SEO Killing Your Chances?

Hiring an overseas SEO Company may have already ruined your rankings. _______________________________ “You may just need to provide content fit for your market which increases your sales conversions,  penetrates niche markets,  uses emotional triggers, uses Social Engagement instead of Social Broadcast, increase  your overall Social Value, ...

eMotional Triggers

New Media compels eMotional Triggers Social Media, streaming media, video, eCommerce, eBooks, the Internet itself compels us to use specific eMotional triggers which work in a confined space and in short bursts of opportunity.   End User Neural Processes can be mined by Social Data Scientists who focus on eMotional Triggers leapfrogging their marketing ...

Emotional Triggers

Much is written in psychology journals and blogs about “coping with emotional triggers” .   Psychologists may have hijacked the discipline entirely, but I think you will see Social Anthropologists and Social Media Scientists begin to produce more content on the positive aspects used to “convert”  and to compel responses. Today, ...

The Newest Business Model

The Phone Rings:  “Lon, I have a referral for you.  XYZ is a small start up with a launch in six months.  Do you have time to handle their Social Media?” _______________ Call for Internet Social or Online Marketing Help:  703-801-0377 ____________ Unfortunately, there are far too few of these forward thinking Start Ups.  Almost all  ...